Social Responsibility: Musings on Harnessing the Power of Social Games for Good

James Portnow, Rainmaker Games
Nick Fortugno, Playmatics
Neils Clark, Digipen

Abstract

Social games touch more people than any other type of game on the planet. They're accessible to anyone with an internet connection and require only a small amount of time per day to play. Most importantly, they can be transmitted from user to user with the click of a button... So how do we harness this immense resource and use it for good? How do we make games that educate that people want to share with their friends? How do we facilitate learning in an experience that will lead you, as a player, to try and get your friends, your family, your community to join you?