| Description | Plunder Panic, a swashbuckling, 12-person multiplayer arcade game, was initially created by a team of faculty and students in the Games for Entertainment and Learning Lab at Michigan State University as a passion project beginning in May 2017. In January 2021, Will Winn Games Inc. was founded as a commercial spin-out company from MSU with the initial goal of bringing Plunder Panic to market. This talk will discuss the trials and tribulations in the two-year journey to brining the game to market, including navigating university intellectual property, fundraising, building a great team, rewriting the game to support internet multiplayer, the porting process to hit 8 major platforms, marketing and public relations, self-publishing and the game launch, and the lessons learned along the way. |
